Watch Packaging

I wanted an interesting and ecofriendly packaging solution for my watches, so I developed this product. It is made from two pieces of corrugated cardboard, that enclose the watch.












In my opinion the mundane nature of cardboard brings out the quality of the watchmaking very well.

To further cut down on waste, the guarantee is stamped onto the inside of the lid.










The slim waist of the package is about the size of a wrist and allows the watch to be fastened around it for displays. The two cutouts at each end allow the packages to be slotted together and form sculptures, i.e. for a shop window or at a fair.